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We are a certified carbon-neutral Home & Garden service provider on a mission to revolutionise the way we care for our clients and the planet in the home and garden sector.
By becoming a Willow Alexander business owner you will learn how to run your business with minimal impact on the planet. We’ve created a roadmap to guide all our partners towards managing their own carbon-neutral business that sees revenue grow year after year.
We use the latest technology to make connecting to customers easy and pain-free. We offer carbon offsetting solutions for your business, your team and even your customers to raise awareness and help them tackle their own carbon emissions.
Let our in-house team of experts support you with the right training and development so you can focus on doing what you do best.
We strive to push boundaries, provide a premium and want Franchises that understand the value that comes from this.
Love being on the tools? A working franchisee helps you do what you love with the rest taken care of
Want the freedom to grow your own business with the support of experts? Our owner/operator franchises give you all you need to grow to the size you want
Our area franchise allows you to operate multiple services across a wider territory to allow you to become the leading Home+Garden service provider in your area
Please give us a few details, and one of our team will be in touch to talk through the opportunity.
Please note that a successful enquiry will opt you into Willow Alexander emails.
We are really proud of the support that we provide at Willow Alexander. When you start
on the journey with us, you can expect us to be with you every step of the way.
Initial launch training on how to run your franchise
Brand identity / marketing collateral
Roadmap to become a certified carbon neutral company
Ongoing support and advice
Exclusive discounts and preferential
rates with brand partners
Proven model with instant return in the first year
Start-up package with own branded uniform
Help & support to run the fully integrated invoice
and accountancy software
Exclusive access to our private marketplace
Fully branded design assets for your Vans & POS
Your own landing page connected to your google business profile
Access to dedicated field management & CRM software to operate virtually
A dedicated account manager to guide you on your journey
Award-winning PR and marketing team in house to support your ongoing growth
Totally digital & interactive franchisee dashboard
Flexible working hours
Extensive digital library of assets
The ongoing support of joining a community of like-minded Home and
Garden professionals
Become part of the Willow Alexander family and secure a happier, healthier lifestyle for you, your family & the planet.
We all love the idea of being our own boss, doing something that we’re passionate about – and doing something that makes a difference in this World.
Imagine combining that with the lifestyle that you’ve always wanted, and a chance to make significant financial returns.
The idea of being more sustainable in gardening is more than just being conscious of our carbon emissions. We believe we all should be gardening with a conscience and make daily decisions to help make less of an impact on the environment around us.
— Samuel Collett, CEO
Certified
co2 neutral
Strong franchise
network
Electric fleet
of vehicles
Recycled
waste materials
Paperless communications
Full operations
support
Climate positive workforce
Battery operated tools
Opportunities for
growth
All of our franchise models are designed to make it easier for you to do the things you love by supporting you with the things you don’t.
We have built the latest tech to help you run the day-to-day operations of your business from your phone or iPad with our centralised website that collects leads and prepaid jobs for you around the clock.
We also have a sales and marketing team on hand for you week in and week out helping you achieve your goals.
If you have the passion to run a business but are also conscious of your environmental impact then we have you covered.
We are the first service brand to be certified carbon neutral; by owning your own franchise, you will be too. Furthermore, after year one, you will be able to get your own company certified carbon neutral to know that your impact is being counted in the race to tackle climate change.
As part of your initial franchise fee, you will be given help and support in year 1 by our in-house sustainability team to become certified carbon neutral.
Your company will receive its own certification and you will be able to promote to your customers that you have achieved this worthy and prestigious milestone.
Our business model is designed to help you work and live more sustainably, helping you, your clients and the planet.
…and the only way to do that is to reduce our carbon emissions – this is the carbon released when we drive vehicles, use tools, purchase products and carry out everyday activities, including our jobs. All businesses will need to start thinking about how they do this so we’re offering you a head start while doing all the hard work for you.
Becoming carbon neutral makes good business – and common sense:
70%
will choose a brand with a sustainability story over their existing supplier.
(Source: The Consumer Goods Forum)
88%
want brands and services they use to help them be more sustainable.
(Source: Futerra)
55%
will pay more for a sustainable product or service.
(Source: IMPACT)
40%
of sustainability claims made online could be classed as greenwashing.
(Source: CMA)
Our roadmap includes getting certified as carbon neutral by an independent accreditation scheme so you can share your status transparently and avoid any accusations of greenwashing.
Our investment packages start from £15,000 with your roadmap to certified carbon neutrality included in year one. First-year income up to 100k with 1 vehicle with multiple options to expand.
Our ambition at Willow Alexander Gardens is to be the nation’s most sustainable gardening company. We need people who share that vision and will put in the hard work both in the garden, on growing their business and on keeping up to speed with developments in eco-horticulture.
We strive to push boundaries, provide a premium service and want Franchisees that understand the value that comes from this.
Having the experience of running your own business, or years of working in gardens is not crucial – part of becoming a Willow Alexander franchise is that we will train you from the ground up.
We aim to win the war on climate change one garden at a time. Join us, hand to glove to garden towards a greener, more sustainable future
01
Get in
touch
Once we have received your enquiry we will quickly be in touch to find a time to talk.
02
Arrange initial meeting
We will then arrange a follow-up meeting or video call, where you can get more information on our business.
03
Discovery
day
Come on in to meet the team at our Head office, and to see one of our teams in action.
04
Due
diligence
We are happy to work with you as you take your time to understand if this is right for you.
05
The business plan & loan funding
We will help you to create your business plan and to secure funding if needed.
06
Sign
Franchise agreement
Once you are good to go. We will sign the agreement together.
07
Launch training
With all of the paperwork taken care of, it's time for our launch training at Head Office and in the field.
08
Business launch
We will help you to get your business set up, your marketing on and your first customers lined up.
From our beautiful vans to the unique aesthetics of our uniform – there is no mistaking Willow Alexander from the competition. With a belt & braces approach to our delivery, our team creates an instant connection with their customers as the uniform and vans make them feel familiar.
Trust plays a big part in what we do. By taking pride in how we deliver our service, our clients have peace of mind that their property is being looked after by people they know.
We know that the thought of running a business can be daunting. There is a lot to do, which distracts from the reason you’re probably reading this – you want to be out there gardening! Our support helps to make those things easier for you.
Working with Willow Alexander and following our carbon-neutral roadmap helps you future-proof your business against any upcoming legislation that may be introduced as we get closer to 2030. This is the year the government has set to achieve its first ambitious targets for the reduction of Greenhouse Gas Emissions in the UK
